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The global online advertising market size was USD 210.3 Billion in 2022 and is expected to register a revenue CAGR of 10.4% during the forecast period. Increasing usage of mobile devices and digital apps, shift from conventional marketing to social media marketing, growing popularity of online marketplaces, and increasing investments by business owners in online advertising for brand awareness are some of the major factors expected to drive the market revenue growth.
The report sheds light on details about every market player in the global Online Advertising Market along with its global status, product portfolio financial standing, and business expansion plan and license agreement. The key players in the market are adopting various key strategies such as mergers and acquisitions, partnerships, joint ventures, collaborations and product launches to strengthen their market position and enhance their product base.
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Competitive Terrain:
The section on the competitive landscape offers valuable and actionable insights related to the business sphere of the Online Advertising market, covering extensive profiling of the key market players. The report offers information about market share, product portfolio, pricing analysis, and strategic alliances such as mergers and acquisitions, joint ventures, collaborations, partnerships, product launches and brand promotions, among others. The report also discusses the initiatives taken by the key companies to combat the impact of the COVID-19 pandemic.
The leading market contenders listed in the report are:
Google, Meta, Amazon, X corp, LinkedIn Corporation, Microsoft, Taboola, Outbrain Inc., Criteo, Adroll, Quantcast, Rubicon Media, Yahoo!, Pubmatic Inc., OpenX, Unity Technologies, Snap Inc., Adobe, Fiverr International Ltd and Index Exchange
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Emergen Research has segmented the global Online Advertising market on the basis of type, application, end-use, and region:
The various regions analyzed in the report include:
Key Objectives of the Report:
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