Email marketing is a digital marketing strategy that entails sending promotional messages, newsletters, or other types of content via email to a group of people. Email marketing is intended to foster relationships with current and prospective customers, raise brand awareness, increase sales and revenue, and foster customer loyalty.When done correctly, email marketing can be a highly effective marketing channel with a high return on investment (ROI). However, in order to avoid spamming and ensure that your emails are effective and wel...
more