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IntroductionIn a digital world teeming with choices, the customer experience is the differentiating factor that sets successful businesses apart. Customer journey mapping serves as the blueprint to create memorable user experiences. This article explores the concept of customer journey mapping and its pivotal role in guiding businesses towards excellence in customer satisfaction.Charting the Course with Customer Journey MappingCustomer journey mappingis a strategic methodology that visually outlines every customer interaction with a ... more