UK SEO Consultant from Harvery's blog

I recently watched a YouTube video about the relevance of SEO Specialists and would love to share what I learned from it with you in this blog post.

The raw transparency we are experiencing through Search Marketing changes the game entirely. Even if you're a local business that depends on offline transactions, SEO benefits your company. Unlike advertising, the value of Search Engine Optimisation does not stop when the campaign ends. Organic is one of the only ways to generate consistent, free web traffic for many websites and products, short of building a massive brand that drives direct traffic. Search engine optimization lavishes attention on your sales rock-star, generating the highest performance by giving it the right emphasis and focus in your marketing arsenal. While dynamic URLs are crawlable, don’t overlook the value of static URLs for the purpose of controlling your URL structure for brevity, descriptiveness, user-friendliness, and ease of sharing.



Search Engine Marketing marketers need to be agile and flexible with their methods. Sticking to the same tactics that worked a few years ago is a sure-fire way to slip further down the rankings. Search Marketing is often linked to other, more comprehensive digital marketing aims. Search Engine Optimization or Search Engine Marketing in the present day is an aid to people who like to win the competition with a unique brand image. Search engine optimization (SEO) is the process by which a website is changed to fit the mold of what search engines consider “good.” Better websites rank higher on search engine results pages, leading to more web traffic and more business for companies with well-optimized websites. The range of services of a UK SEO Consultant includes both off-page and on-page SEO optimization.