Indexing or how to index on Google is an important part in the world of search engines. This term works side by side with its two counterparts, namely crawling and ranking.
These three things become one unit in the work of search engine optimization (SEO).
The reason is, if a website is not indexed well, it will be difficult for the site to appear on the search engine results page (SERP).
Actually, what is indexing and how does it work? How do you get a website into Google's index?
In this article, Glints has prepared complete information for you. Come on, take a look at the following explanation!
You may often encounter the word 'indexing' on various occasions, including in data processing. In this article, Glints will only discuss indexing in search engines.
Quoted from Moz, indexing is the process of storing and organizing content found by search engines during the crawling process.
Meanwhile, according to DeepCrawl, indexing is the process when search engines organize information before a search occurs.
So, when someone searches for a keyword, search engines can easily find relevant sites.
Indexing or web indexing is one part of search engine performance. Broadly speaking, the work of a search engine consists of three stages, namely crawling, indexing, and ranking.
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In the crawling stage, search engines explore various sites on the internet through the URLs they find.
The next stage is indexing, when search engines store and organize content on various sites.
Then ranking occurs, which is when the search engine displays content that best meets user expectations.
Later, the results of the indexing process will become a source of data on search engines. When you search for something with a keyword, search engines will look for the content you mean in their index.
If you are still confused, you can imagine a database in a library. There, of course, is data containing the book title, author, and year of publication of a book.
When searching for a book in the database, you will find a book that meets your expectations. This can happen because the librarian has indexed the books in the library.
There are various things that are generally included in Google's index, namely URLs, text, images, videos, and all URL HTML code.